10 Essentials Before Hiring a Freelancer
Hiring a freelancers is a great way to get some work done smoothly. Hiring freelancers is quite convenient as they allow us to use talent for solving tasks both large and small without hiring a full time employee. This accessibility allows us to save time and money. Freelance websites like Fiverr, Upwork and Freelancer.com have […]
Read MoreHashtag Strategy For Social Media To Max Engagement 2023
A strong social media presence is a great way to scale your business in the means of both financial term and customer satisfaction. Social hubs like Instagram, Twitter, Tiktok and Tumblr, etc have thousands and thousands of potential customers waiting to behold your soon-to-be-come brand. But, a strong and sturdy social media presence requires one […]
Read MoreWhy Outsource Marketing Is the Right Choice to Grow Your Business
Are you struggling with the decision of whether or not to outsource sales and marketing? As a business owner, it’s natural to be concerned about issues of cost and profitability. But when you put things into perspective, you will find the pros of outsourced sales and marketing outweigh the cons. The benefits should help quell […]
Read MoreWhat Is Digital PR and Why You Need It
If you haven’t generated the visibility and exposure you want for your brand, there could be a strategy missing from your campaign: digital public relations (PR). In 2008, IKEA partnered with digital PR agency Ketchum to explore an amusing idea to increase brand awareness and boost sales simultaneously. The concept? Let comedian Mark Malkoff live […]
Read MoreWhat Is a Lead Magnet and How It Increases Conversions
A lead magnet is a free digital asset or service that you can offer to your prospects in exchange for their contact details. It’s used specifically for lead generation; it can help you generate more leads and attract high-quality prospects. When used strategically, lead magnets maximize your potential in engaging the right people. Even when […]
Read MoreShopify Statistics You Should Know in 2023
In this digital-driven economy, borders begin to blur as business transactions become increasingly virtual. eCommerce websites and applications connect people from opposite sides of the world and facilitate purchases without the hassle, while eCommerce tools enable the systematic conversion of a “window shopper” to a loyal, high-value-purchasing customer. Nowadays, a buyer’s journey happens through multi-screen […]
Read MoreInstagram Statistics You Should Know in 2023
Instagram has come a long way from its debut as a photo-sharing social media platform. It’s now a powerful marketing tool used by Instagram advertising experts, influencers and brands to widen their reach and tap new audiences. Using Instagram for business marketing brings your brand a step closer to greater visibility, increased website traffic, solid […]
Read MoreHow To Write a Video Script
Are you twiddling your thumbs, trying to figure out how to write a script for a video and where to begin? Crafting one from scratch is a daunting prospect, especially if it’s your first time doing it. And video script writing can be a challenge even for a seasoned content marketer. Writing a video script […]
Read MoreHow To Scale Your Digital Marketing as Your Business Grows
Your company has enjoyed strong demand for its products or services, expanded into a new location and raised its revenue to an all-time high. Congratulations, your business has marked a growth milestone! But now, you may also be focused on making this upward trajectory last. And that cannot happen without consistently attracting and gaining new […]
Read MoreHow to Reduce Bounce Rate and Improve Conversions
Even if you’re relatively new to the search engine optimization (SEO) scene, you’ve almost certainly come across the term “bounce rate” and understand enough to know that a high bounce rate is bad and a low bounce rate is good. But many questions surround this metric shrouded in myth, and whether you know the answers […]
Read More
